Recommended tips to customise your eCommerce Product Page

The most influencing part of an eCommerce store is the development of the product page. The more it is customised the more you will get a positive response or get the desired ROI. (Click to Tweet)

Statistics showing that around 8% of online visitor ends up making purchases. Though 8% seems like a very small amount when you consider that only 45% of people tend to more than 20 seconds on a website-that ratio becomes more impressive.

The above-mentioned statistic becomes reality if you follow some crucial tips about the customisation which leads to optimisation when you develop an eCommerce store with the help of Magento eCommerce developer with Magento eCommerce development platform.

Visual is more important

Product picture tells customers more about what it is, faster than a paragraph of description. So using an attractive picture and video makes a huge difference. To elevate a brand or products its need to customise the page with beautiful and up to the point video of stunning live visuals.

At the age of 5G, streaming video is likely to be increased. So using short videos, showing the product quality and overview, will help to reach more customer who is less interested to read long in the details product description.

Video Source : Magezon VN

Use some empty spaces

At the time development try to use space thoughtfully. A cluttered website becomes less interesting and mostly abandoned websites.

Some intentionally put empty spaces and the white area around images letting the pictures, videos and paragraphs of description stand firmly on the page. The overall impact will be more powerful and also profitable.

Go for High-Definition

Crisp and Clear images are the first criteria of an attractive eCommerce store. When a page meets with customer expectations, the profitability of the page visitors will get a higher ranking than others.

Adding some extra features like zoom will get a more potential customer who is so choosy about product quality at the time of their buying.

Is the customer represent the product?

Is it true? ya, let the customer represent the product can be a game-changer. Most of the cases that product sells much which have more reliable and honest reviews. So letting the customer rate, review and share the product will create a customer testimonials, helps to reach more people or consumers.

Question and Answer (Q & A) sheet

An eCommerce page is a website, where people buying some goods like a megastore, on-demand. The most common problems are faced by the consumers are when they can't get the necessary information from the given description. As a result, they become unresponsive or they abandoned the cart on their shopping process.

To get the necessary information to confirm their decision, there is a need to include some on-demand or live question and answer sheet. So including Q & A section along with product description would increase the visit and sales also.

Keep in mind that as a Magento developer you are developing an eCommerce store via Magento platform and the Magento hasn't any default feature as Q & A. So there is a need to find an extension that allows customers to browse and ask the question directly on the product pages.

FAQ Section, the must needed feature

Not only question and answer, include a FAQ section for those customers wanting to know more than what's described on the product page alone.

As an experienced Magento developer form Australia, I recommend that all eCommerce website should have an FAQ page that answers typical customers queries such as quantity, package details, compatibility, refund policies and the like.

Making the customer's purchase as convenient as possible will bring the fortune of that website.

If your Magento website doesn't meet with the above-mentioned criteria, then feel free to share with us. We are expertise Magento Developer from PHPProgrammers, an expert Magento development company in Australia.