4 Crucial Areas to Consider for Customising Your WooCommerce Store

WooCommerce is one of the most robust and dependable eCommerce platforms which, has gained wide popularity in the domain of eCommerce development. With its range of high-end and dynamic features, it offers immense flexibility to the developers for building avant-garde eCommerce applications. However, it’s always beneficial to embellish your eCommerce store with some uniqueness for gaining a competitive edge.

Keeping this in mind, here is an overview stating some of the things to focus which, will help you in customising your WooCommerce-powered online store and a steady flow of traffic and final conversions. (Click to Tweet)

Identity of Your Store

Consider your newly-built store as a piece of blank paper with no such distinguishing marks, identity and any element which, can help customers to set it apart. Thus, the first priority is identity customisation of your store, which may include significant steps like:

Defining and including Name of the store
Creating and Uploading logo
Selecting colours which, represent your product, brand
Creating a motto or tagline which, is to be added in one or multiple places of the website.

Theme Selection

Another significant step is to modify the theme of your store. While deploying the platform of WooCommerce, it can be achieved by installing one WooCommerce compatible theme of WordPress. Generally, the themes can be easily tried on and modified as well and thus, you can opt for trying one and if it proves to be not the apt one for you, then you can switch to another likable theme.

Customising the Process of Shipping and Delivery

Another crucial area of customisation is the way of shipping or delivery of the products to your customers. While deploying the WooCommerce platform for setting up an online store, it won’t take much time. While considering this crucial process, here are some of the aspects to consider:

Shipping methods offered
Selection of extensions to use
Shipping carriers in integration along with extension
Charge estimation for shipping
Deciding on whether waive off or reducing the shipping fees

Billing, Checkout and Tax settings

Apart from deciding on the store’s look and feel, there are several other crucial things which, must be sought for customisation which, include the payment related settings. These include:

Different types of payment methods (Bank transfer, Credit card, Cash on Delivery, PayPal and much more).
Payment Gateway
VAT or Taxes
Any other type of special payment settings (including delivery fees or additional shipping fees)

By considering these aspects at an early stage, you will be able to stay prepared for accepting the payments and charge the correct amount to customers during the store’s launch.

Video Source : Darrel Wilson

Final word

Sustaining in this highly competitive eCommerce market, it has become significant for the players to offer something unique to the customers for driving their interest. Thus, keeping this in mind, it is advisable to hire WooCommerce developer who is skilled and has the potential to bring something unique to the table for clients.