Ways To Renovate Checkout Experience With WordPress
When the focus is to increase the conversion rate, then one should place his customers at the centre of the strategy. And, this is possible by only offering the customers with a user-friendly checkout experience. Experts recommend WordPress, a renowned CMS platform for boosting company sales through its top-notch checkout process.
Here are some of the innovative ways that WordPress can help you with for a building a better checkout process: (Click to Tweet)
Digital Wallets
Offer your customers with a list of payment modes, offering an easier shopping experience. Digital wallet solutions such as Google Pay, PayPal, etc. automatically stores the buyers’ payment details and address and reuses it whenever he/she comes to shop again.
Digital wallets simplify the checkout activity, allowing the customers to buy in just a click. The conventional method of manual data input of lengthy credit card details is long gone. An increase in the mobile conversion rate through such payment gateways is already evident in several online shopping sites such as Amazon, Flipkart, etc.
Real-Time Credit Card Validation
One of the biggest setbacks for online shoppers is a lengthy, complicated checkout process. Most customers often skip out from the store right before completing the checkout because of two main causes. One is that they are not able to understand the payment procedure and the other is that the process is quite time-consuming.
Luckily, things seem to be easier with WordPress as it supports comprehensive checkout process development. Working on this platform, one can build an interactive element that can display real-time card validation to respective user. For instance, it will verify the card type, its number, expiry and validation date, etc. and inform the customer if anything is wrong with his card details or not.
Also Check Out: "Drupal Vs Joomla Vs WordPress – Which one is better"?
Buy Now, Pay Later
Previously, if the customer was not able to pay the full amount or unwilling to do so before getting the product in hand, he had to keep the purchased item in lay-by. So, the buyer cannot proceed to order any further item unless he has cleared the last payment. But, this is not the case anymore. Technologies and facilities have emerged wherein it allows the customer to get his ordered product right in hand before payment.
Flipkart is one of the good examples, which follows this strategy to gain greater viewer attention and hence, a better sales rate.
Click & Collect
The concept of click and collect is a bit uncommon yet uniquely available for a while now. However, many businesses fail to take advantage of the benefits it offers. Sometimes, the customer may not want their purchase to get delivered to them.
Providing buyers with the option of online purchase and collecting the product from the store itself is more convenient for them. This trend is especially followed in Australian major supermarkets.
Video Source : eMediaCoach
On An Ending Note
These are some of the compelling features you can add to your eCommerce website. Just make sure to partner with a reliable CMS development firm that can rightly serve your purpose. PHPProgrammers in one such trusted CMS development company that houses ideal WordPress developers in Sydney for building simpler checkout process.
Related Topic : "Reasons Why WordPress Is Best For Your Website"
Source : www.phpprogrammers.com.au